Sustainability & Initiatives

SUMSUM wants to make a sustainable contribution. In accordance with our principles of sustainability and fairness, we stand for sustainable and ethical production, packaging and delivery. In addition, we support social and ecological projects with various initiatives - to protect our earth, people and animals in need.

Sustainable manufacturing and shipping

SUMSUM is a small, women-led company that wants to make a sustainable contribution. That is why all of our products are made by hand in our Viennese studio. Thanks to our special manufacturing technology and selected high-quality materials, they stay with our wearers for a long time - that's what we stand for with our Flower Power Guarantee. Some of our models are beaded with recycled beads from old jewelry pieces, those models are available in limited editions. All of our products are sent in recyclable paper packaging and are climate-neutral. In addition, each SUMSUM model comes in a reusable jewelery bag that goes perfectly with the flowery "Eye Candy". 

Our commitment 

We at SUMSUM not only want to make a contribution, we also want to change something. Below you can find out more about our charitable projects.


With this project we want to draw attention to the conscious use of resources. Especially in the fashion and jewelry industry it is important to implement resource-saving and sustainable production. 

Since 2021 we have been transforming old pieces of jewelry into new ones with SUMSUM 2.0. To do so, they are first dismantled into their individual parts and professionally cleaned. In combination with our SUMSUM flowers, these become unique designs that are available in limited editions. 

In order for us to have enough pieces of jewelry to process, we need your help. Just go on a search at home and send us your unworn pearl creations - we will then donate the estimated new price for your pearls to a non-profit organization. You will also receive a 20% voucher from us as a thank you. Models made from recycled beads are marked as such - if you cannot find any 2.0 models in our online shop at the moment, there are none available at the moment. 

With Flower Power Against War

We at SUMSUM want to support people in Ukraine. That's why 50% of our sales from March 2022 went as direct help to people in need in Ukraine.